Looking for a video designer to help you with your social media campaign? Here’s how we’ve helped businesses like yours to become successful.
Core brand videos
We were approached by a company who have been supplying hairdressing products to barbers and salons for years. The business was strongly built on the personality of its owner, who travelled around the South-East selling as well as by mail-order, advertising in the trade press. Covid changed the whole business model, and he needed a way to explain concisely to his audience what kind of services he could offer his clients.
This video uses jaunty music (the client’s choice) with abstract images taken from his catalogue. It’s designed to be playful and eye-catching from the outset. Timing the shots around the music helps create a sense of engagement – nothing is onscreen long enough for the audience to get bored. We also re-edited the original music to fit the video.
Product launches
We were asked by a supplier of mobility scooters to produce a way to advertise a truly astonishing product – the world’s first “off-road” mobility scooter.
First we needed to do some filming. We took a couple of the team down to Chalkwell Beach and, simply, kept the cameras rolling.
The film starts with a compelling hook to grab audience’s attention immediately. This is not like any other scooter you’ve seen, so we start by showcasing its unique features and benefits. There’s human interest, with the subplot about the old dog wanting to go out and getting a great day out. The video reflects the brand’s personality and values – honesty and reliability. It ends with a strong call to action, encouraging viewers to learn more or make a purchase. A well-crafted product launch video can create excitement and drive interest in your new offering.